Hello, I'm Thiago Emmanuel, an independent brand designer creating strategic design solutions that build lasting value.
I design distinctive brand identities that create meaningful impact, relevance, and authentic personality for ambitious businesses. Through strategic thinking and proven methodology, I develop memorable brand experiences that stand out in the market.
'If you don't know where you are going, any road will get you there.'
Strategy is the foundation of any strong brand. It gives us the answers and the tools to understand the brand and create a roadmap to bridge the gap between where the brand is now and where it wants to be. Elements like purpose, vision, positioning, messaging, value proposition and brand architecture are examples of what can be included in your brand strategy.
This is where we bring your brand to life. Using strategic thinking, we design identities to stand out and connect straight with their audience. Your brand identity is an ecosystem that includes visual and verbal assets. Things like logo, colour palette, typography, taglines, tone of voice and language are a few of these assets.
A strong brand starts with a strong name. And a brand name, in the simplest way, is nothing more than words. And words have the power to influence and inspire people. So using a 'bad' name can ruin your brand.
At the studios themm, we use the right tools to help you choose a name that fits your brand and helps you build a strong brand reputation.
Storytelling it's a powerful tool to develop a brand and generate engagement from your audience. People love stories, it evokes emotions and feelings. A brand that understands its history and knows how to tell it will be perceived as empathetic and genuine.
A movie script or a brand manifesto are different ways to tell this story. Ultimately, it will all depend on the strategy and type of story we want to tell.
Strategy forms the foundation of every powerful brand identity. Through deep research and analysis, I uncover insights that shape your brand's direction. From defining your purpose and positioning to crafting your value proposition and messaging framework, I build the strategic groundwork for a distinctive brand.
This is where strategy meets creativity. I design comprehensive brand identity systems that capture attention and connect with your audience. Your brand ecosystem includes both visual and verbal elements – from logo design and color strategy to typography and tone of voice – working together to tell your unique story.
Your brand name is often the first point of connection with your audience. It's the foundation of your brand's story and reputation. Using a proven naming methodology, I help you discover a name that not only fits your brand strategy but also creates lasting impact in your market.
Every successful brand has a compelling story. Through strategic storytelling, we create emotional connections with your audience that drive engagement and loyalty. Whether through brand manifestos or complete narrative frameworks, we craft authentic stories that bring your brand to life and resonate with your audience.
What clients are saying
His method goes beyond what you expect!
Working with Thiago was a great experience! I was guided to embark on a deep journey of exploring my brand, vision and goals. The results were amazing, and I felt that he was able to capture the essence of my business.
I'm extremely satisfied with the results!
During my brand redesign process, Thiago showed me professionalism and a total domain of the tools to translate my values into ideas and get me closer to my audience.
I just keep getting positive feedback from all around!
I am very thankful for the excellence that Thiago puts in his work. He got us very involved in the process, and together, we were able to develop a fantastic brand identity. It was months of profound work, and I couldn't be happier with the final results.
With 19 years of career, I've worked with worldwide brands reaching all kinds of audiences, and I've learned that brands have the power to impact the world, inspire communities and connect passions when crafted on a deeper level and with a solid foundation.
My mission is to help people fall in love with your brand, captivate your audience with your beliefs, and inspire movements that carry your brand's purpose.
